Big Black Book

bad ass book of doom? not quite yet...

Wednesday, April 23, 2008

Does this car make my butt look big?


Ever wonder which car you look best with? In a coupe? A sedan? Perhaps a hatchback? Or maybe the family MPV? How bout the SUV? Which one would fit your image more? A CEO in a mini little compact wouldn't look too good. So would a pretty lass driving a 4 x 4 pick-up! In London, Chevrolet has begun to offer its customer the world's first car fitting room. Yes you heard right. Car fitting room!


The fitting room is even curtained off to give you more privacy. Who knows some 'monkeys' has weird fetishes for strange poses? Ever seen how do you look like when you're beneath your car? I wouldn't want to know.. The fitting room has three large mirrors so that you can admire yourself and the car too from every angle possible. No maybe not every angle, no mirrors on top.

To make it even better, the floor is a revolving platform. So you can have the three quarter angle shot of yourself and your potential car to be in the mirror. The revolving platform is controlled by you yourself by a remote control.


Hmm.. Marketing strategies keep getting better and better. I wonder what will we see in Malaysia in the future? Hope there's no more comic book styled ones where the car remains intacct even after being stepped on by a giant monster or after being hurled several mamak stalls away.

13 Comment(s):

kevin said...

omg. this is the weirdest marketing tactic i've seen in my life.

btw, i actually wanted a putra as my 1st car. but as i aged, space is more important.

shit i sound so old.

Vincent Tan said...

Haha.. This is one of the many creative marketing tactics.

Never wanted a Putra. Looks like a Wira from the front. The tail looks funny. The way the line flows from the front till the end looks ok. Would prefer a Hyundai Coupe over it anytime.

Yes everyone is getting old. One day I might tell you I prefer a Camry or Accord over the LFA or the Type-R.

rachelK said...

car again ! sigh

jėss.T said...

amboi... the vanity of cars & it's owners

XD

tokmoh said...

Savvy's marketing strategy ok wat, much better than just driving a Honda on some out-of-Malaysia roads playing an 80s song, I mean that is like the most absolutely laziest advertising crap ever!! A stark contrast to Europe's version for the ads!! Savvy's, at least had a bit of imagination, and a sense of humor not caught by a bunch of Subaru merchandise-wearer with gigabytes of porn in their hard disk. The bunch of people Clarkson describe as petrolheads. The bad petrolheads.

I think Chevvy picked the wrong town to market its SUV: London. You're labelled as anti-social, they'd actually knock and damage your SUV if you're caught driving in one!! I've even heard some people would actually throw eggs on a Ferrari for being anti-social too.

Seriously, environ-mental-ists are retarded poor people. They can't afford to buy a car, instead they'd justify it by making cycling looks cool. And because they're British, majority of Malaysians blatantly believe them because they're thought to be the better human being that's worth better hospitality and service than people of our own nationality.

kevin said...

lucky i'm a enviromental engineer, not environmentalist.

or not i come ketuk you.

tokmoh said...

Yea, lucky indeed.

But despite that, I still hate SUVs for its pointlessness. Anytime, I'd rather have a hatchback, estate or midi-MPV ala Ford S-Max, Honda Stream (the new one), Toyota Wish etc if I'm looking for a car to......whatever reason I might want an SUV.

kevin said...

if not mistakened, SUVs have a higher passenger death probability compared to sedans right?

Vincent Tan said...

Lol. The mere mention of the three-lettered word (SUV) brought flame onto this class of automobiles.

Personally I wouldn't want one. I would prefer a two door sports with 4 seats available. Makes it more practical.

Well.. It does has its own strength. Transporting a BBQ pit was so easy when u have a SUV at home. Just chuck it in the cavernous boot behind and off you go. You can't do that with any other class of automobiles except for pick-ups or lorries.

However its weakness outweigh its strengths. It consumes hell load of a petrol for the same distance covered with the same driving style. And it's so hard to park an SUV with so many blind angles. Stability is another issue. The Rexton wobble so much more than my Kancil when taking corners. Perhaps higher end models would be better.

Kev : My friend who drove his uncle's Land Rover almost ran over a Smart Roadster when he was changing lanes. So I dun think your statement is right. True enough you are safer on an SUV with the higher seating position n a wider vision range.

kevin said...

hhmmmmm. dont talk bout your uncle la.

2 years ago i nearly gobbled a kancil behind me with my dad's Trooper.

Vincent Tan said...

Still the theory of u're safer in an SUV remains intact! Bigger is better most of the times.

tokmoh said...

Heheh, bigger is better? The best-ever Euro NCAP result (last time I heard) is from a very small car: the Peug 1007.

And got read Paultan lately abt shockich crash test result for pickup trucks? A nissan didn't even deserve 1 proper star. Also, if u remember the Top Gear episode which has an Impian (Waja) crashed by Euro NCAP, they showed a Land Rover which oni scored 3-star. Imagine that: Waja is as strong as a Land Rover.

Heh, if Malaysians are very, very concerned about safety, Ford Focus would've sell macam pisang goreng panas. That is the cheapest 5-star Euro NCAP Msians can buy here IIANM (what other 5-star Euro NCAP car u can buy for less than RM109k++?). Yet, after 3 years, I've only seen enough to be counted by hands. 2nd hand value is more important than safety to Msian market.

Another thing, if Msians very concerned abt safety.........WEAR SEATBELTS ALL THE TIME, FOR GOD'S SAKE!! Just a few hour ago I tried to wear seatbelts in my fren's Myvi (I was sitting at the back), n my fren asked what am I doing. I said I'm trying to wear seatbelt, but very hard to secure it la (it just won't lock no matter how hard I tried), then he said wanna go makan dekat oso need seat belt?

Then I said "Polis kata jangan", wakakakakakakak. Jangan apa? Your guess......

I think MPV also can transport BBQ pit easily, but thing is......how many Msians are BBQ addict?

Vincent said...

Yea saw that on Paul Tan. N I missed the Waja as strong as Lan Rover episode on TG. Did that really happen?

But try driving an SUV. You'll feel high n mighty with a commanding view from above. And compare it with driving a kancil behind a lorry. I would try to get away from the lorry at every chance I can.

The safety issue is just a scape goat for them to bash. If it really is an issue, Proton tutup kedai damn long d.

Erm.. Depends on what kind of MPV. Stream I dun think can masuk, Caldina lagi tak boleh (does it qualify as one?), Citra hardly, Ria should be. Btw the BBQ pit was just an example of large objects.